Show and Sell – Back from the shows

The Eagle Point Winery show proved a very good show for me. Part of this is the good company I had in the board room, with John Sorensen’s wonderful paintings on the walls and sharing the massive table with potter Linda Hynes. Both are friends of long standing so it made doing the show a lot of fun, but people were buying as well, so all good. This is in a way an extension of the table shows that make up the book arts scene. The usual tables (approx 6″ x 3″) don’t have a lot of room for prints, but I was able to use the great depth of this table to layer prints: standing at the back against Linda’s display, then propped, then flat and finally the books out in front. In a standing position before the table, customers have free access to the books, but a bird’s eye view of all the prints. Simple but effective. The show had a heavy mix of fine art and fine craft, twelve exhibitors in all, arranged around the impressive winery.

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All set up at the Eagle Point Winery show.

Back home from Eagle Point Winery, I had one day to turn around before setting up at the Nepean Sportsplex for the Nepean Craft Christmas Sale. This five day show is definitely in the craft domain, with mostly crafts, including a lots of jewellery and food – a definite trend in the craft circuit. I juried in promising to use our hard walls; they look amazing, with lighting nested into valances mounted atop 7 foot tall walls. Everything fastens together with clamps, however it was designed to fit into a 5 x 15 space. It will articulate, as in this case to a 10′ x 10′ space, but no matter what, it takes a lot of work to set up, particularly when two strongly opinionated people are involved. All of that, and a rental van to get the booth to the show, and back home again at the end. Also, we had to buy rugs to put down on the bare boards that are the only thing separating the booth and work from the arena ice surface. I stopped and wondered what it might be like to have the show right on the ice with everyone skating around to the booths – a reminder that not all ideas are good ones. It’s a chilly show to do, but now having seen the upper salons, admittedly warmer, I still much prefer the arena.

Hard walls decked with prints at the Nepean Craft Christmas Show.

Deck the hard walls with prints by Larry at the Nepean Craft Christmas Show.

I’m starting up with craft shows because I want to increase the profile of my press in the region, and because I hope with prints my price point will be attractive to the clientele at these shows. So far, I’ve had mixed results. One thing is for certain, at Christmas shows, any sales I make are impulse buys and often, but not always, the customer is buying for themselves. I’ve been doing the book arts shows and studio tour much longer, seven or eight years now, and people are coming and buying because they expect me to be there. Given time, and better economic times, this should happen at the craft shows.

 

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Explore posts in the same categories: Illustration, Musings, Selling, Shows

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